In this article, I am going to tell you how and why I started in online marketing. In articles that follow, I am going to show you how I learned about niche websites, and how I got my start selling products online. Then, I am going to show you exactly what I did to make my business take off like crazy within the first two months.
Why I Decided to Pursue Internet Marketing
For years, I was a practicing Certified Public Accountant. I was making good money, and a good living, but the work was brutal. I got to the point where I was not enjoying it.
I have always had a love for the internet, and thought to myself, “Why not take this passion and use it to your advantage.” That’s when I made the decision to pursue internet marketing. I knew a lot about the internet. However, I did not know about things like, domains, url’s and servers. I did a lot of online research, and learned as much as I could before taking that all important first step.
Creating My First Website
In 2009, I finally made the decision to open a web hosting account. I searched Google for the best web hosting companies. I decided to go with JustHost. I have been with them since. All I wanted to do was create my first website. I didn’t even know what I wanted to do with it. All I wanted was a website.
After the process of coming up with a name for my first website, I finally came up with a unique name, Charrot. Then, I designed a logo and created my first website, Charrot.com. When the website was completed, I said to myself, “WOW! I have my own website!” Then, i asked myself, “Now what?”
Now that I had my first website, the real challenge was about to begin. Great, I have a website. But what do I do now? What do I do about getting visitors? How do I get traffic? What kind of content should I put on my website? How do I make money with my website?
To say that I was at a the crossroads in an understatement. However, these questions were answered, and very quickly. In the articles to follow, I will show you exactly how I answered these questions, and show you how I put myself on right path towards building a successful online business, practically overnight.
OH WOW! I HAVE A WEBSITE! I’M GOING TO BE RICH!
Slow Down Cowboy! Not So Fast!
On a crisp Saturday afternoon in October, 2009, I was watching my beloved Auburn Tigers play the Ole Miss Rebels on television. We pulled away in the third quarter and won the game easily. The final score was 33 to 20. I said to myself, “We are going to win a National Championship in the very near future.” Ironically, we won a National Championship in the 2010 season.
As I was thinking about this, my mind began to work. I asked myself, “Why not tell the whole world about my prediction that Auburn will win a championship?”
My Inspiration for Creating a Niche Website
It hit me like a bolt of lightening. What is the best place to share your thoughts with the whole world. A WEBSITE! Then, the ideas were popping into my head like crazy. If I post my prediction on Charrot.com, the would would probably never see it.
Then, it occurred to me that if people were interested in Sports, they would search for a Sports Website. This is the day I discovered the niche website. I decided to create a website centered around nothing but sports. Therefore, I created my second website – A niche website – Or more specifically, a Sports Website. I love sports. Now, I had a place where I could express my opinions about sports, and people like Tiger woods, Nick Saban, Peyton Manning and the many other famous sports personalities. Thanks to my beloved Auburn Tigers, I learned what it means to be a blogger. More important, I learned about the niche website.
A few days later, another idea hit me. I love food, and I love to cook. I love to try out different ideas in the kitchen. Why not share these ideas with the whole world? That’s exactly what I did. This was the beginning of my second niche website. i created a food website, FoodMazing.com.
About a week later, I remembered a certain event that happened in my life, about 15 years ago. I was extremely overweight. I’m only 5 feet 6 inches, but I weighed about 230 pounds. One day, I made the decision to do something about this. I didn’t do anything special. I just made a few adjustments, and changed my eating habits. The result was, I lost 70 pounds in about four months. This was the third best thing that ever happened to me. The second was, Auburn winning the National Championship. The first, or course, was the day I met Karen. Continuing on, immediately I got my pad and pencil, sat down, an wrote out everything I did to lose 70 pounds, while it was still fresh in my mind. Then, I transcribed it into a book.
By the way, I still have this book, and it is in digital format. It’s not for sale, but if you’d like a copy, just Ask Charlie, and I’ll email it to you.
Call it a premonition if you like, but I had a feeling that I would need this information later. Man, I was right. Guess what I did next. If you said, I created my third niche website, a WEIGHT LOSS WEBSITE, you are absolutely right.
Now, I have three niche websites. But where is the money going to come from? Keep reading, My Friend. You’re about to find out.
Give People a Decision To Make
I knew that I was writing some good material that people were interested in reading about. But in my mind, I wanted them to do something. What I am referring to is a term that I knew about, but I had never heard of its official name – call to action. I began to ask, “How do I do this?”
I Got a Feel for Selling Products Online
I was lucky. I met a successful internet marketer by the name of Adam. I talked to him about my new business. He was willing to help me get it going in the right direction, through telephone coaching sessions, at a very low cost.
In our first session, he covered the basics of Search Engine Optimization (SEO) and meta tags. Once I got the tools, I was able to work with them. From this point on, getting traffic to my websites was no longer a problem.
The next session is when Adam got me started selling products online. He wanted to teach me how to sell products on Ebay. He made me aware that Ebay is a great selling platform, and the best when starting out. It gives a newcomer the feeling of selling products online. It also teaches how to target those people you want to reach. Selling on Ebay is very easy. If you can understand exactly what is going on in Ebay, you can sell products anywhere, especially, your own website.
Adam also went on to say that Ebay should be used as a stepping stone, although there are people making seven digits a year selling on Ebay. But selling on your own website is what makes a serious online marketer. Finally, if you can sell on Ebay, just do the same thing on your own website, and you will sell.
I had purchased from Ebay many times. i wanted to sell on Ebay, but didn’t know how to start. I learned how to research products, how to list them, and most important how to sell them. Once i learned the basics of selling products online, I realized that selling products and targeting the market was probably easy. The only difficulty is, finding the products to sell. Find the products, and the rest is easy. This is what I thought. I was about to find out is this was true, and that’s exactly what I did.
I Sold My First Product – Just the Lift I Needed
To get started, I looked around the house for anything I did not want. I figured, why give unwanted items to Goodwill when I can sell them and make money? The first product I listed was a cheep DVD player that someone gave us. It was new and in the box because we never used it. After doing the research, I listed it – My First Product listing. I hoped for the best. After two days, the product sold for $18. WOW! MY FIRST DOLLAR ONLINE. And this was all profit, because it was given to us. Man I was excited. I want to do this again. I knew that if I had the products, selling them was the easy part. So, all I could think about was getting products to sell.
Where did I go from there? How did I start making money from my websites? Keep reading, My Friend.
You Make Money When You Get The Product
My first online sale, the DVD player was 100 percent profit. The item was acquired at no cost. Then, I realized the lower the product cost, the greater the profit. I began searching for products that I could get my hands on, at little or no cost.
The first place I visited to get products was Craigslist. People usually go to Craigslist to sell or buy products, but I was going there to get products at no cost. There is a section in Craigslist where you can find such products. Take a look:
That is exactly where I went. I found some decent products that I thought would sell. Since the products were in the area, I just drove around town to where they were and loaded my truck. When I returned home, I listed them on Ebay immediately. These products no only sold, but they netted me a profit of about $600. WOW! There’s something to this selling online!
I Tried My Hand at Yard Sales
I was determined to keep going. There’s something about making money online for the first time that kind of motivates you. The first thought that entered my mind was, if I can do what I just did from Craigslist a hundred times, I can make $60,000.
Now that I know that Craigslist works, I wanted to try something different. I decided to visit a few yard sales, and there are plenty in my area. I was looking for a large quantity of products, at the lowest cost possible. So, I decided to go there on the last day, as the closing hour was approaching. Some people who run garage sales want to get rid of their stuff. Sometimes, they will sell you the entire lot at pennies on the dollar, just to get rid of their stuff. In a period of two weeks, I went to five yard sales, and found this to be true with four of them. I acquired a ton of products. These yard sales are almost always on weekends. The first thing I did the following Monday was list every item on Ebay. Almost all of them sold, although some did not sell on the first listing. Within three weeks, I realized a profit of approximately $1,700. WOW! This is getting better all the time.
I Tried Something Crazy
I was determined to keep going. But this time, I wanted to do something entirely out of the ordinary. I also wanted to go for more pofit.
There is a rich section in Birmingham known as Mountain Brook. Per capita, it is a richer section then Beverly Hills, so I have heard. Millionaires sometimes throw things away that they do not want. So, I decided to try my hand at dumpster diving. The only thing I was worried about were the rats, but fortunately, I did not see any. What I did see put dollar signs in my eyes. You would not believe some of the things that were thrown away. I found a few designer handbags that I had seen listed on Ebay for as much as $400. There were a few designer lamps. I found a ton of kitchen and household appliances. Some were like new. I found about five briar pipes. One was a Dunhill, which will sell on Ebay for as high as $500. There were tons of little odds and ends that could sell. I even found some fine pieces of jewelry that were thrown away. I loaded my truck, and headed home.
This Time I Did Something Different
As you can imagine, the first thing I did was list the products. This time, I did not list them all on Ebay. Some I did, but many were listed on my websites. Before listing them, I installed a shopping cart plugin to my websites that linked directly to PayPal. I listed the kitchen appliances on my food website. I even found a few items of fitness equipment which I listed on my weight loss website. The handbags were listed on Ebay for two reasons. At the time, I did not have a website for handbags, and I wanted to target the listings. I also listed the jewelry and the briar pipes on Ebay for the same reasons.
I decided to list items on my own websites for two reasons. First, now that I had gotten a feel for selling online, through Ebay, I wanted to see if I could do it on my own. Second, I wanted all the profit for myself, instead of paying listing and final selling fees to Ebay. And believe me, I was anticipating some very high Ebay fees this time.
All of the listings and the sales were over a period of two months. And there were sales. Man, there wee sales! In two months, I made a profit of around $20,000. HOLY COW!
At this point, there was no stopping me. However, in online marketing, you don’t want to put all your eggs in one basket. Selling physical products is just one of five ways to make money online. I thought to myself, “I don’t want to make money by just selling physical products. I want to make money doing all five.”
But wait! There were still some bugs to be worked out in selling physical products. First, acquiring the products may have netted nice profits, but getting them took a little time and work, although not nearly as much as that required of a CPA. There has to be a way to get more products, faster. And there is. I’ll tell you more about this later.
Second, there has to be a way to get products to customers, without having to fool with the shipping and handling of the products. And there is a way. it’s called dropshipping. This is a little tricky, and a little hard to do if you are not familiar with it. However, if done right, it could really pay you some nice dividends. Again, there will more about this later.
I want to thank you for spending this time with me. If you enjoyed these articles, please comment below. Or better, go to Ask Charlie and send me a voice or video message. I really want to hear from you.
Now, It’s Your Time. Let’s Get Started Now.